Dyer, Robert F.

An analytical approach to marketing decisions / Robert F. Dyer, Ernest H. Forman - Englewood Cliffs, New Jersey [etc.] : Prentice-Hall International, c1991 - xiii,368p : ill ; 24cm + 1 floppy disc

0-13-035262-4 0130352624

b9124960


Marketing

Marketing Decision making

658.802

Powered by Koha