Keegan, Warren J.
Global marketing management / Warren J. Keegan - 4th ed - Englewood-Cliffs, N.J. ; London : Prentice-Hall, 1989 - 783p - Prentice-Hall series in marketing .
Bibliografía. - Indice
0-13-357245-5
Markell
Marketing
Global marketing management / Warren J. Keegan - 4th ed - Englewood-Cliffs, N.J. ; London : Prentice-Hall, 1989 - 783p - Prentice-Hall series in marketing .
Bibliografía. - Indice
0-13-357245-5
Markell
Marketing