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Wheelen, Thomas L

Strategic management and business policy / Thomas L. Wheelen, J. David Hunger - 5th ed - Reading, Mass : Addison-Wesley, c1995 - xxix, 1217 p : ill ; 25 cm - World student series .

Notes bibliogràfiques i índex

ISBN: 0-201-56388-6 9780201563900 0201563886

LCCN: 94006030

Subjects--Topical Terms:
Strategic planning
Planificació estratègica

Dewey Class. No.: 658.4/012