Sport marketing / Bernard J. Mullin, Stephen Hardy, William A. Sutton
Mullin, Bernard J.
Sport marketing / Bernard J. Mullin, Stephen Hardy, William A. Sutton - Champaing, Illinois [etc.] : Human Kinetics, 1993 - 295 p : il.
Bibliografía interc.
0-87322-449-3
Deportes--Marketing
Sport marketing / Bernard J. Mullin, Stephen Hardy, William A. Sutton - Champaing, Illinois [etc.] : Human Kinetics, 1993 - 295 p : il.
Bibliografía interc.
0-87322-449-3
Deportes--Marketing