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Direct marketing management / Mary Lou Roberts, Paul D. Berger

Roberts, Mary Lou.
Contributor(s): Berger, Paul D.
Material type: materialTypeLabelBookPublisher: Englewood Cliffs : Prentice Hall, c1989Description: xxii,501p.ISBN: 0-13-214784-x.Subject(s): Direct marketing | MarketingDDC classification: 658.81
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Item type Home library Call number Status Loan Date due Barcode Item holds
658.8/ROB/dir (Browse shelf) Available   Shelving location | Bibliomaps® PREST. LIBROS 3700083575
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