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Marketing / Eric N. Berkowitz ... [et al.]

Contributor(s): Berkowitz, Eric N.
Material type: materialTypeLabelBook; Format: print Series: The Irwin series in marketing.Publisher: Burr Ridge, Ill : Irwin, c1994Edition: 4th ed.Description: xxviii, 787 p : col. ill ; 27 cm.ISBN: 0-256-13221-6; 0256132216.Subject(s): MarketingDDC classification: 658.8
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Item type Home library Call number Status Loan Date due Barcode Item holds
658.8/MAR (Browse shelf) Available   Shelving location | Bibliomaps® PREST. LIBROS 3701878282
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Includes bibliographical references (p. [731]-752) and indexes

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