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The Marketing of library and information services 2 / edited by Blaise Cronin

Contributor(s): Cronin, Blaise | Association of Special Libraries and Information Bureaux.
Material type: materialTypeLabelBookPublisher: London : Aslib, 1992Description: xiii,604 p. : il. ; 24cm.ISBN: 0-85142-278-0; 0851422780.Subject(s): Bibliotecas -- Relaciones públicas | Bibliotecas -- Servicios de información bibliográfica | Marketing | Libraries Promotion (Public relations)DDC classification: 021.7
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