The CRM handbook [Recurso electrónico] : a business guide to customer relationship management / Jill Dychâe.

By: Dychâe, Jill
Material type: TextText; Format: electronic available online remoteSeries: Addison-Wesley information technology seriesPublisher: Boston : Addison Wesley, c2002Description: xxiv, 307 p. : ill. ; 24 cmSubject(s): Customer relations -- ManagementAdditional physical formats: No titleDDC classification: 658.8/12 Online resources: Texto completo Available also in a print edition.
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Includes bibliographical references (p. 281-286) and index.

Restringido a usuarios de la UCA

Available also in a print edition.

Electronic reproduction. Boston, MA : Safari, 2002. Available via World Wide Web.

Modo de acceso: World Wide Web.

Made available through: Safari Books Online, LLC.

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