Strategic management dynamics / Kim Warren
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Strategic Management Dynamics provides a complete framework in the field of Strategic Management. It combines theory with clearly illustrated examples to examine the concept of financial performance and the tools that can be used to improve it. The book also highlights the importance of other factors that affect performance including staff turnover, competition, and more.
Índice: Preface Chapter 1 Performance through time The performance imperative The management challenge: improving future performance Timescales Performance aims in different contexts Functional performance objectives Information needs Case example: performance of Ryanair, the low-fare airline Suggested questions and exercises Using Worksheet 1 Worksheet 1 Notes Chapter 2 Resources drive performance From performance to resources The resource-based view of strategy Identifying, specifying and measuring tangible resources Suggested questions and exercises Using Worksheet 2 Worksheet 2 Notes Chapter 3 Resource accumul... Etc.
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