The strategy process : concepts, contexts, cases / Henry Mintzberg ... [et al.]

Contributor(s): Quinn, James BrianMaterial type: TextTextPublication details: Upper Saddle River : Pearson, 2002 Edition: 4th ed.Description: XVI, 488 p. ; 26 cmISBN: 0-13-122790-4Subject(s): Planificación estratégicaSummary: For graduate level courses in Strategic Management, Business Policy, and Organizational Theory. With the goal of offering students something unique from other texts, this collection of readings, edited by Henry Mintzberg, is combined with cases from Quinn, Lampel, and Ghoshal. Together they present an up-to-date look at how actual companies act strategically and organize themselves. The authors provide the reader with a richness of theory, a richness of practice, and a strong basis for linkage between the two. Combining the case study approach with theory provides the accumulated benefits of many years of careful research and thought about management processes, and emphasizes the authors' belief that in this complex world of organizations a range of concepts is needed to cut through and illuminate particular aspects of that complexity.
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Manuales 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS
658.012.2/STR (Browse shelf(Opens below)) Texto completo Available   Shelving location | Bibliomaps® 3742543376
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For graduate level courses in Strategic Management, Business Policy, and Organizational Theory. With the goal of offering students something unique from other texts, this collection of readings, edited by Henry Mintzberg, is combined with cases from Quinn, Lampel, and Ghoshal. Together they present an up-to-date look at how actual companies act strategically and organize themselves. The authors provide the reader with a richness of theory, a richness of practice, and a strong basis for linkage between the two. Combining the case study approach with theory provides the accumulated benefits of many years of careful research and thought about management processes, and emphasizes the authors' belief that in this complex world of organizations a range of concepts is needed to cut through and illuminate particular aspects of that complexity.

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