Contemporary strategy analysis / Robert M. Grant
Tipo de material: TextoDetalles de publicación: Malden : Blackwell, 2007 Edición: 6th ed.Descripción: XIV, 482 p. : gráf. ; 25 cmISBN: 978-1-4051-6309-5Tema(s): Planificación estratégica | Planificación empresarial | Empresas -- GestiónResumen: Índice: CONTENTS Preface xi Part I Introduction 1. THE CONCEPT OF STRATEGYIntroduction and objectives The role of strategy in success The basic framework for strategy analysis A brief history of business strategy Strategic management today The role of analysis in strategy formulation Summary Self-study questions Notes Part II The Tools of Strategy Analysis 2. GOALS, VALUES, AND PERFORMANCE Introduction and objectives Strategy as a quest for value Strategy and real options Putting performance analysis into practice Beyond profit: values and social responsibility Summary Self-study questions Notes 3. INDUSTRY ANALY... Etc.Tipo de ítem | Biblioteca de origen | Signatura | URL | Estado | Fecha de vencimiento | Código de barras | Reserva de ítems |
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Manuales | 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS | 658.012.2/GRA/con (Navegar estantería(Abre debajo)) | Texto completo | Disponible Ubicación en estantería | Bibliomaps® | 3742741481 | ||
Manuales | 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS | 658.012.2/GRA/con (Navegar estantería(Abre debajo)) | Texto completo | Disponible Ubicación en estantería | Bibliomaps® | 374274332x |
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Bibliografía
Índice: CONTENTS Preface xi Part I Introduction 1. THE CONCEPT OF STRATEGYIntroduction and objectives The role of strategy in success The basic framework for strategy analysis A brief history of business strategy Strategic management today The role of analysis in strategy formulation Summary Self-study questions Notes Part II The Tools of Strategy Analysis 2. GOALS, VALUES, AND PERFORMANCE Introduction and objectives Strategy as a quest for value Strategy and real options Putting performance analysis into practice Beyond profit: values and social responsibility Summary Self-study questions Notes 3. INDUSTRY ANALY... Etc.
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