International communication : continuity and change / Daya Kishan Thussu.

Por: Thussu, Daya KishanTipo de material: TextoTextoDetalles de publicación: London : Hodder Arnold, 2006. Edición: 2nd edDescripción: XXII, 336 p. : mapas ; 24 cmISBN: 034088892X (pbk.); 9780340888926 (pbk.)Tema(s): Medios de comunicación social | Comunicación internacional | Comunicación y culturaClasificación CDD: 384 Resumen: International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication since the turn of the new millennium. Building on the success of the first edition, the second edition maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalization, deregulation, and privatizeation. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national, and international perspectives. Each chaper contains engaging case studies, on for example Al-Jazeera, the global reach of Bollywood, and the globalization of "reality television," which exemplify the main concepts and arguments. International Communication, 2nd edition, is essential reading for all communication and media studies students
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Incluye referencias bibliográficas (p. 279-311) e índices

International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication since the turn of the new millennium. Building on the success of the first edition, the second edition maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalization, deregulation, and privatizeation. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national, and international perspectives. Each chaper contains engaging case studies, on for example Al-Jazeera, the global reach of Bollywood, and the globalization of "reality television," which exemplify the main concepts and arguments. International Communication, 2nd edition, is essential reading for all communication and media studies students

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