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Contemporary strategy analysis : text and cases / Robert M. Grant

Grant, Robert M.
Material type: materialTypeLabelBook; Format: print Publisher: Chichester: John Wiley & Sons, 2015Edition: 9th ed.Description: XVI, 758 p.; 25 cm.ISBN: 9781119120841.Subject(s): Planificación estratégica | Planificación empresarial | Equipos de trabajo
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Préstamo horas 07. BIBLIOTECA CIENCIAS SOCIALES
658.012.4/GRA/con (Browse shelf)   Shelving location | Bibliomaps® PRESTAMO HORAS 3744282898
Manuales (7 días) 07. BIBLIOTECA CIENCIAS SOCIALES
658.012.4/GRA/con (Browse shelf)   Shelving location | Bibliomaps® BIBLIOG. RECOM. 3744282889

DIRECCION ESTRATEGICA DE LA EMPRESA GRADO EN RELACIONES LABORALES Y RECURSOS HUMANOS (CÁDIZ)

DIRECCIÓN ESTRATÉGICA I GRADO EN ADMINISTRACIÓN Y DIRECCIÓN DE EMPRESAS (CÁDIZ) Asignatura actualizada 2018-2019

DIRECCIÓN ESTRATÉGICA II GRADO EN ADMINISTRACIÓN Y DIRECCIÓN DE EMPRESAS (CÁDIZ) Asignatura actualizada 2018-2019

Manuales (7 días) 07. BIBLIOTECA CIENCIAS SOCIALES
658.012.4/GRA/con (Browse shelf)   Shelving location | Bibliomaps® BIBLIOG. RECOM. 3744282904
Manuales (7 días) 07. BIBLIOTECA CIENCIAS SOCIALES
658.012.4/GRA/con (Browse shelf)   Shelving location | Bibliomaps® BIBLIOG. RECOM. 3744288676
Manuales (7 días) 07. BIBLIOTECA CIENCIAS SOCIALES
658.012.4/GRA/con (Browse shelf)   Shelving location | Bibliomaps® BIBLIOG. RECOM. 3744289170
Manuales (7 días) 08. BIBLIOTECA CAMPUS DE ALGECIRAS
658.012.4/GRA/con (Browse shelf)   Shelving location | Bibliomaps® BIBLIOG. RECOM. 3744446521

DIRECCIÓN ESTRATÉGICA I GRADO EN ADMINISTRACIÓN Y DIRECCIÓN DE EMPRESAS (ALGECIRAS) Asignatura actualizada 2017-2018

DIRECCIÓN ESTRATÉGICA II GRADO EN ADMINISTRACIÓN Y DIRECCIÓN DE EMPRESAS (ALGECIRAS) Asignatura actualizada 2017-2018

Manuales (7 días) 08. BIBLIOTECA CAMPUS DE ALGECIRAS
658.012.4/GRA/con (Browse shelf)   Shelving location | Bibliomaps® BIBLIOG. RECOM. 3744446512
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Enhanced descriptions from Syndetics:

Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text.

In this new edition several topics have increased emphasis including: platform-based competition and 'ecosystems' of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation. Cases are completely updated to include companies which are prominent in the business press and well known to students (eg Amazon, Tesla, Tough Mudder, Tata Group, Samsung).

Contemporary Strategy Analysis: Text and Cases, 9th Edition combines the text with an updated collection of 20 case studies. It is suitable for both MBA and advanced undergraduate students.

Índice

Bibliografía

Brings together the text with an updated collection of 20+ case studies Introduces students to the core concepts and principles of strategy Combines a rigorous approach to business strategy analysis with highly relevant examples of current practice Includes access to high quality case and author video clips

Author notes provided by Syndetics

Robert M. Grant is the Eni Professor of Strategic Management at Bocconi University in Milan, and a Visiting Professor at Georgetown University and City University, London. His previous faculty positions included London Business School, California Polytechnic, University of British Columbia, and University of St Andrews. His business experience ranges from manufacturing tires (Firestone) and meat pies (Kraft Foods) to strategy consulting with companies such as Eni and American Express.

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