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International entrepreneurship : starting, developing, and managing a global venture / Robert D. Hisrich

Hisrich, Robert D.
Material type: materialTypeLabelBook; Format: print Publisher: Thousand Oaks : SAGE Publications, 2016Edition: 3rd ed.Description: XIV, 426 p.ISBN: 9781483344393.Subject(s): Gestión de personal | Recursos humanos
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Manuales (7 días) 07. BIBLIOTECA CIENCIAS SOCIALES
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INTERNATIONAL MANAGEMENT OF FAMILY BUSINESS GRADO EN ADMINISTRACIÓN Y DIRECCIÓN DE EMPRESAS (CÁDIZ) Asignatura actualizada 2018-2019

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Enhanced descriptions from Syndetics:

Combining comprehensive coverage with a wide variety of real-life cases, International Entrepreneurship: Starting, Developing, and Managing a Global Venture gives entrepreneurs the tools they need to successfully launch international ventures in today's hypercompetitive world. Bestselling author Dr. Robert D. Hisrich helps students and entrepreneurs develop global business plans, select international opportunities, and determine the best entry strategy. The text also covers practical considerations such as legal concerns, the global monetary systems, global marketing, and global human resource management for entrepreneurs. The Third Edition provides increased attention to culture and reflects recent changes in our increasingly globalized world. Readers will also be exposed to new cases featuring international activities of entrepreneurs and ventures throughout the world.

Índice

Bibliografía

Combining comprehensive coverage with a wide variety of real-life cases, International Entrepreneurship gives you the tools you need to successfully launch international ventures in today’s hypercompetitive world. Bestselling author Dr. Robert D. Hisrich helps students and entrepreneurs develop global business plans, select international opportunities, and determine the best entry strategy. The text also covers practical considerations such as legal concerns, the global monetary systems, global marketing, and global human resource management for entrepreneurs. NEW TO THIS EDITION: New global case studies from recent entrepreneurial ventures illustrate relevant application of the principles in the modern marketNew profiles of global entrepreneurs throughout the world start each chapter to inspire readers and keep them engaged with the materialNew coverage of Virtual Team includes tips on how to foster virtual team collaborate and maximize the effectiveness of virtual teams.Case studies from around the world profile a range of successful global business ventures, including: RidingO, Virgin Australia Airlines, Miyako Hotels & Resorts, MTN, YPlan, Aentropico, Spotify, Vente-privee, Nando’s, Haier, and Globant.

Table of contents provided by Syndetics

  • Preface (p. xii)
  • Acknowledgments (p. xiv)
  • Part I International Entrepreneurship and Opportunities (p. 1)
  • 1 Importance of International Entrepreneurship (p. 2)
  • Profile: RidingO (p. 2)
  • Chapter Objectives (p. 3)
  • Introduction (p. 3)
  • The Nature of International Entrepreneurship (p. 5)
  • International Versus Domestic Entrepreneurship (p. 6)
  • Motivations to Go Global (p. 10)
  • Traits of an International Entrepreneur (p. 11)
  • The Importance of Global Business (p. 13)
  • Summary (p. 13)
  • Questions for Discussion (p. 13)
  • Chapter Exercises (p. 14)
  • Note (p. 14)
  • References (p. 14)
  • Suggested Readings (p. 15)
  • 2 Globalization and the International Environment (p. 17)
  • Profile: Virgin Australia Airlines (p. 17)
  • Chapter Objectives (p. 18)
  • Introduction (p. 18)
  • Strategic Effects of Going Global (p. 19)
  • Strategic Issues (p. 20)
  • Opportunities and Barriers to International Trade (p. 20)
  • Important Considerations (p. 23)
  • Summary (p. 26)
  • Questions for Discussion (p. 27)
  • Chapter Exercises (p. 27)
  • Note (p. 27)
  • References (p. 27)
  • Suggested Readings (p. 28)
  • 3 Cultures and International Entrepreneurship (p. 29)
  • Profile: Miyako Hotel & Resorts (p. 29)
  • Chapter Objectives (p. 30)
  • Introduction (p. 30)
  • Nature of Culture (p. 30)
  • Seven Cultural Determinants (p. 32)
  • Cultural Dimensions and Leadership (p. 36)
  • Globe and Leadership (p. 37)
  • Summary (p. 42)
  • Questions for Discussion (p. 42)
  • Chapter Exercises (p. 42)
  • Note (p. 43)
  • References (p. 43)
  • Suggested Readings (p. 43)
  • 4 The Global Monetary System (p. 45)
  • Profile: MTN (p. 45)
  • Chapter Objectives (p. 46)
  • Introduction (p. 46)
  • Foreign Exchange (p. 47)
  • Aspects of the Foreign Exchange Market (p. 47)
  • Nature of the Foreign Exchange Market (p. 48)
  • Foreign Exchange Rate Fluctuations (p. 48)
  • The Global Capital Market (p. 51)
  • Balance of Payments (p. 52)
  • Role of the International Monetary Fund and the World Bank (p. 53)
  • Trade Financing (p. 55)
  • Summary (p. 60)
  • Questions for Discussion (p. 60)
  • Chapter Exercises (p. 61)
  • Suggested Readings (p. 61)
  • Websites (p. 62)
  • Part II Entering the Global Market (p. 63)
  • 5 Selecting International Business Opportunities (p. 64)
  • Profile: YPlan (p. 64)
  • Chapter Objectives (p. 65)
  • Introduction (p. 65)
  • Foreign Market Selection Model (p. 66)
  • Developing Foreign Market Indicators (p. 67)
  • Primary Versus Secondary Foreign Market Data (p. 68)
  • Sources of Country Market Data (p. 70)
  • Competitive Positioning (p. 81)
  • International Competitive Information (p. 86)
  • Summary (p. 90)
  • Questions for Discussion (p. 91)
  • Chapter Exercises (p. 91)
  • References (p. 91)
  • Suggested Readings (p. 91)
  • 6 Developing the Global Business Plan (p. 93)
  • Profile: Aentropico (p. 93)
  • Chapter Objectives (p. 94)
  • Introduction (p. 94)
  • Opportunity Assessment Plan (p. 94)
  • Purpose of a Global Business Plan (p. 96)
  • Aspects of a Global Business Plan (p. 98)
  • Do's and Don'ts of the Global Business Plan (p. 107)
  • Sample Global Business Plan (p. 107)
  • Summary (p. 108)
  • Questions for Discussion (p. 108)
  • Chapter Exercises (p. 108)
  • References (p. 109)
  • Suggested Readings (p. 109)
  • 7 International Legal Concerns (p. 110)
  • Profile: Spotify (p. 110)
  • Chapter Objectives (p. 111)
  • Introduction (p. 111)
  • Political Activity (p. 112)
  • Political Risk (p. 113)
  • Legal Considerations and Regulations (p. 114)
  • Intellectual Property and Organizational Form (p. 115)
  • Licensing (p. 121)
  • Contracts (p. 121)
  • Business Ethics in a Global Setting (p. 122)
  • Summary (p. 130)
  • Questions for Discussion (p. 130)
  • Chapter Exercises (p. 130)
  • References (p. 131)
  • Suggested Readings (p. 131)
  • Part III Managing the Global Entrepreneurial Enterprise (p. 133)
  • 8 Alternative Entry Strategies (p. 134)
  • Profile: vente-privee (p. 134)
  • Chapter Objectives (p. 135)
  • Introduction (p. 135)
  • Formulating the Global Strategy (p. 135)
  • Timing of Market Entry (p. 137)
  • Scale of Entry (p. 137)
  • Foreign Market Entry Modes (p. 138)
  • Entrepreneurial Partnering (p. 146)
  • Summary (p. 147)
  • Questions for Discussion (p. 147)
  • Chapter Exercises (p. 147)
  • Note (p. 148)
  • References (p. 148)
  • Suggested Readings (p. 148)
  • 9 Global Marketing and Research and Development (p. 150)
  • Profile: Nando's (p. 150)
  • Chapter Objectives (p. 151)
  • Introduction (p. 151)
  • Technological Environment (p. 152)
  • Product Policy and Total Quality Issues (p. 153)
  • Adopting the Best Research and Development Strategy (p. 159)
  • Developing and Implementing the Best Marketing Strategy (p. 171)
  • Summary (p. 177)
  • Questions for Discussion (p. 178)
  • Chapter Exercises (p. 178)
  • Note (p. 178)
  • References (p. 178)
  • Suggested Readings (p. 179)
  • 10 Global Human Resource Management (p. 180)
  • Profile: Haler (p. 180)
  • Chapter Objectives (p. 181)
  • Introduction (p. 181)
  • Motivation Across Cultures (p. 182)
  • Sources and Types of Human Capital (p. 182)
  • Selection Criteria (p. 184)
  • The Global Mind-Set (p. 185)
  • Compensation Policies (p. 189)
  • The Hiring Process (p. 190)
  • Summary (p. 193)
  • Questions for Discussion (p. 193)
  • Chapter Exercises (p. 194)
  • Suggested Readings (p. 194)
  • 11 Implementing and Managing a Global Entrepreneurial Strategy (p. 195)
  • Profile: Globant (p. 195)
  • Chapter Objectives (p. 196)
  • Introduction (p. 196)
  • Global Strategic Planning (p. 196)
  • Global Organizational Structure (p. 200)
  • Overall Organizational Structure (p. 200)
  • Organizational Structure and Degree of Centralization (p. 203)
  • Controlling the Global Venture (p. 203)
  • Summary (p. 206)
  • Questions for Discussion (p. 206)
  • Chapter Exercises (p. 207)
  • References (p. 207)
  • Suggested Readings (p. 207)
  • Part IV Cases (p. 209)
  • 1 Business Incubator Subotica (p. 210)
  • 2 Mayu LLC (p. 221)
  • 3 Fitz-Ritter Wine Estate (p. 231)
  • 4 Intelligent Leisure Solutions (p. 252)
  • 5 Logisys (p. 272)
  • 6 Infobip (p. 291)
  • 7 Mojitos Night Club (p. 297)
  • 8 Wiosna Association (p. 320)
  • 9 Sedo.com (p. 336)
  • 10 Cross-Border Sponsorship (p. 345)
  • 11 Trimo (p. 367)
  • 12 UniMed and EduMed (p. 378)
  • 13 Veconinter, CA (p. 391)
  • Index (p. 413)
  • About the Author (p. 425)

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