TY  - BOOK
AU  - Heijden,Kees A.van der
TI  - Scenarios: the art of strategic conversation 
SN  - 0-471-96639-8
U1  - 658.452 21
PY  - 1996///
CY  - Chichester
PB  - Wiley
KW  - Communication in management
KW  - Creative thinking
KW  - Strategic planning
KW  - Comunicación en la empresa
KW  - Planificación estratégica
N1  - Includes bibliographical references and index
ER  -