TY  - BOOK
AU  - Davidow,William H.
TI  - Marketing high technology: an insider's view 
SN  - 0-02-907990-x
U1  - 606.8, 8 19
PY  - 1986///
CY  - New York
PB  - Free Press
KW  - Marketing
N1  - Índices
ER  -