TY  - BOOK
AU  - Thompson,Arthur A.
AU  - Strickland,Alonzo J.
TI  - Strategic management: concepts and cases 
SN  - 0-256-16205-0
U1  - 658.4/012 20
PY  - 1996///
CY  - Chicago, Ill
PB  - Irwin
KW  - Strategic planning
KW  - Case studies
KW  - Planificación estratégica
N1  - Includes bibliographical references and indexes
ER  -