TY  - BOOK
AU  - Dunn,Charles
TI  - Case studies in marketing
T2  - Business case studies
SN  - 0-333-11608-9
U1  - 658.8, 007 18
PY  - 1971///
CY  - London
PB  - Macmillan
KW  - Marketing
KW  - Case studies
N1  - bibl p64
ER  -