TY - BOOK AU - Stark,John ED - SpringerLink (Online service) TI - Global Product: Strategy, Product Lifecycle Management and the Billion Customer Question SN - 9781846289156 PY - 2007/// CY - London PB - Springer-Verlag London Limited KW - Gestión del ciclo de vida del producto KW - Engineering KW - Engineering design KW - Industrial engineering KW - Machinery KW - Business logistics KW - Technology KW - Manufacturing, Machines, Tools KW - Industrial and Production Engineering KW - Engineering Design KW - Production/Logistics KW - Technology Management UR - http://link.springer.com.bibezproxy.uca.es:2048/book/10.1007%2F978-1-84628-915-6 ER -