Handbook of technology management / Gerard H. "Gus" Gaynor, editor in chief

Colaborador(es): Gaynor, Gerard HTipo de material: TextoTextoDetalles de publicación: New York [etc.] : McGraw-Hill, 1996 Edición: International edDescripción: pag. varISBN: 0-07-023619-4Tema(s): Tecnología de la información -- Gestión | Planificación estratégica | Sistemas de información en la gestión | Industria -- OrganizaciónResumen: Master the proven principles of technology management (TM) to improve your company's financial performance and competitive position. "Handbook of Technology Management", edited by Gerard H. Gaynor, gives you an enterprise-wide view of technology to help you manage your business as a system: optimize investments in technology; achieve efficient business integration; and monitor and measure TM effectiveness. Detailed case studies illustrate the TM efforts of such organizations as Motorola and Digital Equipment-valuable lessons you can use to ensure the success of your own company.
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Master the proven principles of technology management (TM) to improve your company's financial performance and competitive position. "Handbook of Technology Management", edited by Gerard H. Gaynor, gives you an enterprise-wide view of technology to help you manage your business as a system: optimize investments in technology; achieve efficient business integration; and monitor and measure TM effectiveness. Detailed case studies illustrate the TM efforts of such organizations as Motorola and Digital Equipment-valuable lessons you can use to ensure the success of your own company.

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