e-Learning for management and marketing in libraries = e-Formation pour le marketing et le management des bibliothèques / Papers presented at the IFLA satellite meeting, section management and marketing, management and marketing section, Geneva, Switzerland, July 28-30, 2003 / edited by Daisy McAdam

Tipo de material: TextoTextoSeries IFLA Publications ; 115Detalles de publicación: München : Saur, 2005 Descripción: 165 p. : il., gráf. ; 22 cmISBN: 3598218435Tema(s): Bibliotecas -- Marketing | Bibliotecas -- AdministraciónResumen: This publication reflects the content and richness of the IFLA satellite meeting held in Geneva, Switzerland, in 2003. It was devoted to e-learning for the marketing and management of libraries and was organized by the IFLA Management & Marketing Section, with the help of the University of Geneva, the Ecole nationale supérieure des sciences de l'information des bibliothèques (ENSSIB, France) and the Agence Intergouvernementale de la Francophonie-INTIF. Contributions from experts examine the fundamental e-learning issues raised in Africa, Europe, India and North America, as well as illustrating the power and diversity of this new teaching medium. In the final, informal discussions, chaired by Réjean Savard and Jean-Michel Salaün, we are given many tentative insights into what the future holds for both teachers and students alike.
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Monografías 11. BCA.HISTÓRICA - CÁDIZ



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This publication reflects the content and richness of the IFLA satellite meeting held in Geneva, Switzerland, in 2003. It was devoted to e-learning for the marketing and management of libraries and was organized by the IFLA Management & Marketing Section, with the help of the University of Geneva, the Ecole nationale supérieure des sciences de l'information des bibliothèques (ENSSIB, France) and the Agence Intergouvernementale de la Francophonie-INTIF. Contributions from experts examine the fundamental e-learning issues raised in Africa, Europe, India and North America, as well as illustrating the power and diversity of this new teaching medium. In the final, informal discussions, chaired by Réjean Savard and Jean-Michel Salaün, we are given many tentative insights into what the future holds for both teachers and students alike.

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