Índice

Bibliografía: p. 261-274

This book argues that communities of practice--groups of individuals formed around common interests and expertise--provide the ideal vehicle for driving knowledge-management strategies and building lasting competitive advantage. Written by leading experts in the field, Cultivating Communities of Practice is the first book to outline models and methods for systematically developing these essential groups. Through compelling research and company examples, including Daimler Chrysler, McKinsey & Company, Shell, and the World Bank, authors Etienne Wenger, Richard McDermott, and William M. Snyder show how world-class organizations have leveraged communities of practice to drive strategy, generate new business opportunities, solve problems, transfer best practices, develop employees' professional skills, and recruit and retain top talent. INDICE. Communities of practice and their value to organizations. Communities of practice and their structural elements. Seven principles for cultivating communities of practice. The early stages of development. The mature stages of development. The challenge of distributed communities. The downside of communities of practice. Measuring and managing value creation. Community-based knowledge initiatives. Reweaving the world. Notes. Bibliography. Index.