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Marketing 4.0 : [Transforma tu estrategia para atraer al consumidor digital] / Philip Kotler, Hermawan Kartajaya e Iwan Setiawan ; prólogo de Francisco Palma ; [traducción, María de Ancos].

by Kotler, Philip, 1931- | Kartajaya, Hermawan | Setiawan, Iwan.

Edition: 1ª ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : LID, 2018Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES (3). Checked out (2). Location(s): 658.8/KOT/mar.

2.
Los 5 pasos del turismo experiencial / Carlos Sánchez Corrales ; prólogo de Amuda Goueli.

by Sánchez Corrales, Carlos.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : LID Editorial Empresarial, 2017Availability: Items available for reference: 07. BIBLIOTECA CIENCIAS SOCIALES [Call number: 338.48/SAN/cin *Prof. B. Lacave] (1). Location(s): 338.48/SAN/cin *Prof. B. Lacave.

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