Managerial Economics: Applications, Strategy, and Tactics / James R. McGuigan, R. Charles Moyer, Frederick H. deB. Harris.
Tipo de material:
TextoDetalles de publicación: Boston, MA, USA Cengage Learning, [2011]. Edición: 13th edition.Descripción: xxiv, 676 pages : illustrations ; 27 cmISBN: 1285420926; 9781285420929Tema(s): Managerial economics | Economía de la empresaResumen: Teach your students how to think analytically and make better decisions as future business leaders with MANAGERIAL ECONOMICS: APPLICATIONS, STRATEGIES AND TACTICS, 14E. This timely edition illustrates how today's effective managers apply economic theory and techniques to solve real-world everyday decision problems. The book's seasoned author team McGuigan/Moyer/Harris balances a solid foundation of traditional microeconomic theory with extensive exploration of the latest analytical tools in managerial economics. Students master game-theoretic tactics, information economics, and organizational architecture.
| Tipo de ítem | Biblioteca de origen | Signatura | Estado | Fecha de vencimiento | Código de barras | Reserva de ítems | Bibliografía recomendada |
|---|---|---|---|---|---|---|---|
| Monografías | 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS | 658.14/MAC/man (Navegar estantería(Abre debajo)) | Disponible Ubicación en estantería | Bibliomaps® | 374443681X |
FUNDAMENTOS DE ECONOMÍA MÁSTER EN DIRECCIÓN DE EMPRESAS Asignatura actualizada 2023-2024 |
Total de reservas: 0
Includes index.
Teach your students how to think analytically and make better decisions as future business leaders with MANAGERIAL ECONOMICS: APPLICATIONS, STRATEGIES AND TACTICS, 14E. This timely edition illustrates how today's effective managers apply economic theory and techniques to solve real-world everyday decision problems. The book's seasoned author team McGuigan/Moyer/Harris balances a solid foundation of traditional microeconomic theory with extensive exploration of the latest analytical tools in managerial economics. Students master game-theoretic tactics, information economics, and organizational architecture.
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