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1.
Marketing management and information technology / Keith Fletcher by Fletcher, Keith Material type Libro Publication: London [etc.] : Prentice Hall, 1995 Physical description: xviii,404 p. : 24cm Availability: No items available: Checked out (1),

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2.
Dirección de marketing / Philip Kotler, Dionisio Cámara, Idelfonso Grande by Kotler, Philip Material type Libro; Format: impreso Publication: Madrid [etc.] : Prentice Hall, 1995 Physical description: XXIV, 851 p. Availability: Items available: 03. BIBLIOTECA INGENIERÍA PUERTO REAL [658.8/KOT/dir] (1), 03. BIBLIOTECA INGENIERÍA PUERTO REAL [658.8/KOT/dir] (1),

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3.
Marketing decision-making handbook / David W. Nylen by Nylen, David W. Material type Libro Publication: Englewood Cliffs, New Jersey : Prentice-Hall, 1990 Physical description: xi,120p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/NYL/mar] (1),

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4.
Marketing management : analysis, planning, implementation, and control / Philip Kotler by Kotler, Philip Material type Libro; Format: impreso Publication: Englewood Cliffs, N.J. : Prentice-Hall, 1991 Physical description: XXVI,756p. Availability: Items available: 01. BIBLIOTECA CAMPUS JEREZ [Mer-29] (1),

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5.
Marketing management : analysis, planning, implementation, and control / Philip Kotler by Kotler, Philip Material type Libro; Format: impreso Publication: Englewood Cliffs, N.J. : Prentice-Hall, 1988 Physical description: 777p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/KOT/mar Estante cerrado] (1),

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6.
Dirección de marketing : análisis, planificación, gestión y control / Philip Kotler by Kotler, Philip Material type Libro; Format: impreso Publication: London : Prentice-Hall, 1992 Physical description: 845 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/KOT/dir] (2),

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7.
Strategic market planning : Problems and analytical approches / Derek F. Abell, John S. Hammond by Abell, Derek F, Material type Libro; Format: impreso Publication: London : Prentice-Hall International, 1979 Physical description: xii, 527 p : 23 cm Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/ABE/str] (1),

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9.
Marketing strategy and management / Michael J. Baker by Baker, Michael John Material type Libro Publication: London : Macmillan, 1985 Physical description: 339 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/BAK/mar] (1),

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10.
Marketing / edited by J. Eliashberg and G.L. Lilien   Material type Libro; Format: impreso Publication: Amsterdam [etc.] : North-Holland, 1993 Physical description: 895 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/MAR] (1),

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11.
Strategic market management / David A. Aaker by Aaker, David A. Material type Libro Publication: New York ; | Chichester : Wiley, 1988 Physical description: xv,364p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/AAK/str] (1),

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12.
Marketing management : strategy and action / Henry Assael by Assael, Henry Material type Libro; Format: impreso Publication: Boston : PWS-Kent, 1985 Physical description: xxi,789p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/ASS/mar] (1),

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13.
AMA complete guide to small business marketing / Kenneth J. Cook by Cook, Kenneth J. Material type Libro; Format: impreso Publication: Lincolnwood, Illinois : NTC Business Books, 1993 Physical description: 162 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/COO/ama] (1),

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14.
Marketing management / by Philip kotler and Bernard Dubois by Kotler, Philip Material type Libro; Format: impreso Publication: Paris : Publi-Union, 1989 Physical description: 741p ; diagrams Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/KOT/mar Estante cerrado] (1),

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15.
Estructura y organización del departamento de marketing / Bernard Krief by Krief, Bernard Material type Libro; Format: impreso Publication: Bilbao : Deusto, 1976 Physical description: 197 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/KRI/est] (1), 01. BIBLIOTECA CAMPUS JEREZ [Mer-200] (1), 01. BIBLIOTECA CAMPUS JEREZ [Mer-201] (1),

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16.
El departamento de marketing : su creación y organización / P. J. Youdale, traductor Linguistic Consultans by Youdale, Peter J. Material type Libro; Format: impreso Publication: Bilbao : Deusto, 1974 Physical description: 190 p. : 22 cm. Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/YOU/dep] (1), 01. BIBLIOTECA CAMPUS JEREZ [Mer-250] (1),

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17.
Fundamentos de dirección de marketing / Joe Kent Kerby, traductor Alvaro Guerra by Kerby, Joe Kent Material type Libro; Format: impreso Publication: Bilbao : Deusto, 1976 Physical description: 644 p ; 22 cm Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/KER/fun] (1),

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18.
Manual de dirección por objetivos / preparado por Bill Reddin y Denis Ryan by Reddin, Bill Material type Libro; Format: impreso Publication: Madrid : Deusto, 1993 Physical description: 520 p. Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [08/1-017] (1), 07. BIBLIOTECA CIENCIAS SOCIALES [658.012.4/RED/man Estante cerrado] (1), 01. BIBLIOTECA CAMPUS JEREZ [Em-1521] (1), 01. BIBLIOTECA CAMPUS JEREZ [Em-3807] (1),

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19.
La satisfacción total del cliente : la estrategia de 25 compañías europeas líderes en calidad de servicio / Jacques Horovitz, Michele Jurgens Panak ; prólogo, José Ramón Zaratiegui ; traducción, Michel Angstadt by Horovitz, Jacques Material type Libro; Format: impreso Publication: Madrid : McGraw-Hill, 1993 Physical description: XXI, 342 p ; 24 cm Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [05/1-037] (1), 02. BIBLIOTECA CAMPUS PUERTO REAL [Depósito-Zona de Descanso - 658.8/HOR/sat] (1),

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20.
La dirección en marketing / Hector Lazo, Arnold Corbin by Lazo, Hector Material type Libro; Format: impreso Publication: Barcelona : Francisco Casanovas, 1988 Physical description: 3 v : 22 cm Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/LAZ/dir] (2), 07. BIBLIOTECA CIENCIAS SOCIALES [658.8.012.4/LAZ/dir - Depósito] (1),

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