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1. Marketing / Jeremy Comfort and Nick Brieger by Comfort, Jeremy Material type Libro; Format: impreso Publication: New York : Prentice Hall, 1992 Physical description: 185 p. ; 24cm. + Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [802.0/COM/mar] (2), 07. BIBLIOTECA CIENCIAS SOCIALES [802.0/COM/mar] (2), 01. BIBLIOTECA CAMPUS JEREZ [FI-I-12] (1),

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2. Success in multi-level marketing / Gini Graham Scott by Scott, Gini Graham Material type Libro; Format: impreso Publication: Englewood Cliffs : Prentice Hall, 1992 Physical description: 357 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/SCO/suc] (1),

3. Administración de la mercadotecnia multinacional : lecturas y casos / Robert D Buzzell, John A. Quelch by Buzzell, Robert D. Material type Libro; Format: impreso Publication: Argentina [etc.] : Addison-Wesley Iberoamericana, 1992 Physical description: 505 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/BUZ/adm] (1),

4. The handbook of international direct marketing / edited by Adam Baines   Material type Libro; Format: impreso Publication: London : Kogan Page, 1992 Physical description: 320 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/HAN] (1),

5. Strategic market planning / Robert J. Hamper, L. Sue Baugh by Hamper, Robert J. Material type Libro; Format: impreso Publication: Lincolnwood, Illinois : NTC Business Books, 1990 Physical description: 254 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/HAM/str] (1),

6. New directions in marketing : business-to-business strategies for the 1990s / Aubrey Wilson by Wilson, Aubrey Material type Libro; Format: impreso Publication: Lincolnwood, Illinois : NTC Business Books, 1992 Physical description: 231 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/WIL/new] (1),

7. The Marketing of library and information services 2 / edited by Blaise Cronin   Material type Libro Publication: London : Aslib, 1992 Physical description: xiii,604 p. : 24cm Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [03/3-001] (1),

8. Social responsibility in marketing : aproactive and profitable marketing management strategy / A. Coskun Samli by Samli, A. Coskun Material type Libro Publication: Westport, Connecticut : Quorum Books, 1992 Physical description: 198 p Availability: No items available: Checked out (1),

9. Marketing to older consumers : a handbook of infortion for strategy development / George P. Moschis by Moschis, George P. Material type Libro; Format: impreso Publication: Wesport, Connecticut [etc.] : Quorum Books, 1992 Physical description: 338 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/MOS/mar] (1),

10. Promotion des ventes : du 13 à la douzaine au marketing direct / Pierre Desmet by Desmet, Pierre Material type Libro; Format: impreso Publication: [Paris?] : Nathan, 1992 Physical description: 253 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/DES/pro] (1),

11. Cómo hacer investigación de mercados / Paul N. Hague, Peter Jackson by Hague, Paul N. Material type Libro; Format: impreso Publication: Madrid [etc.] : Deusto, 1992 Physical description: 226 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/HAG/com] (1),

12. El sondeo, herramienta de márketing / Jacques Antoine by Antoine, Jacques Material type Libro; Format: impreso Publication: Madrid [etc.] : Deusto, 1992 Physical description: 233 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/ANT/son] (1),

13. Prácticas de investigación de mercados : siete investigaciones completas / Pere Soler, Agustín Perdiguer by Soler, Pere Material type Libro; Format: impreso Publication: Madrid [etc.] : Deusto, 1992 Physical description: 368 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/SOL/pra Ficha-Cantero, J] (1),

14. El márketing de calidad total : : el futuro inmediato de las ventas, el márketing y la publicidad / John Fraser-Robinson con la colaboración de Pip Mosscrop by Fraser-Robinson, John Material type Libro; Format: impreso Publication: Madrid : Deusto, 1992 Physical description: 272 p ; 24 cm Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/FRA/mar] (1), 02. BIBLIOTECA CAMPUS PUERTO REAL [658.8/FRA/mar] (1),

15. Estrategias de comunicación en marketing / Javier Davara Rodríguez by Davara Rodríguez, Javier Material type Libro; Format: impreso Publication: Madrid : Dossat, 1992 Physical description: 273 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/DAV/est] (2),

16. Marketing : conceptos y estrategias / Miguel Santesmases Mestre by Santesmases Mestre, Miguel Material type Libro; Format: impreso Publication: Madrid : Pirámide, 1992 Physical description: 885 p. Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/SAN/mar] (1), 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/SAN/mar] (1), 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/SAN/mar] (2), 01. BIBLIOTECA CAMPUS JEREZ [658.8/SAN/mar] (2), 01. BIBLIOTECA CAMPUS JEREZ [Mer-314] (1), 01. BIBLIOTECA CAMPUS JEREZ [Mer-315] (1),

17. Marketing multi-nivel / Peter Clothier   Material type Libro; Format: impreso Publication: Valencia : Jumerca, 1992 Physical description: 247 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/CLO/mar] (1), 01. BIBLIOTECA CAMPUS JEREZ [Mer-630] (1),

18. Manual de marketing general y de servicios turísticos / Aurelio López by López, Aurelio Material type Libro; Format: impreso Publication: Madrid : Síntesis, 1992 Physical description: 199 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/LOP/man] (1),

19. Investigación de mercado y sistemas de distribución   Material type Libro; Format: impreso Publication: [Sevilla] : Dirección General de Trabajo Asociado y Empleo, 1992 Physical description: 212 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/INV] (2), 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/INV] (4),

20. Marketing interno y gestión de recursos humanos / Michel Levionnois by Levionnois, Michel Material type Libro; Format: impreso Publication: Madrid : Díaz de Santos, 1992 Physical description: XIV,145p. ; 22cm Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/LEV/mar] (1),

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