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1. Nuevo diccionario de marketing / Enrique Ortega Martínez by Ortega Martinez, Enrique Material type Libro; Format: impreso Publication: Madrid : ESIC, 1990 Physical description: 623 p. ; 25 cm Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8(038)/ORT/nue] (1),

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2. De Pepsi a Apple / John Sculley,[con la colaboración de] John A. Byrne by Sculley, John Material type Libro; Format: impreso Publication: Barcelona : Ediciones B, 1990 Physical description: 435p. Availability: Items available: 03. BIBLIOTECA INGENIERÍA PUERTO REAL [658/SCU/dep] (1), 01. BIBLIOTECA CAMPUS JEREZ [Mer-84] (1),

3. El servicio al cliente : guía para mejorar la atención y la asistencia / Malcolm Peel by Peel, Malcolm Material type Libro; Format: impreso Publication: Bilbao [etc.] : Deusto, 1990 Physical description: 204 p. Availability: Items available: 03. BIBLIOTECA INGENIERÍA PUERTO REAL [Depósito-658.8/PEE/ser] (1),

4. Managing the high tech sales force / John Lynch by Lynch, John, Material type Libro; Format: impreso Publication: Wilmslow, UK : Sigma Press, 1990 Physical description: VIII, 202 p. Availability: Items available: 03. BIBLIOTECA INGENIERÍA PUERTO REAL [Depósito-658.8/LYN/man] (1),

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