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1. Administración de la mercadotecnia multinacional : lecturas y casos / Robert D Buzzell, John A. Quelch by Buzzell, Robert D. Material type Libro; Format: impreso Publication: Argentina [etc.] : Addison-Wesley Iberoamericana, 1992 Physical description: 505 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/BUZ/adm] (1),

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2. Ethics in marketing / N. Craig Smith, John A. Quelch by Smith, N. Craig Material type Libro; Format: impreso Publication: Homewood, Illinois [etc.] : Irwin, 1993 Physical description: 838 p Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/SMI/eth] (1),

3. 1992, desafío para el marketing / John A. Quelch, Robert D. Buzzell, Eric R. Salama by Quelch, John A. Material type Libro; Format: impreso Publication: Madrid : Deusto, 1990 Physical description: 399 p. ; 23 cm. Availability: Items available: 07. BIBLIOTECA CIENCIAS SOCIALES [658.8/QUE/199] (1),

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