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1. Marketing / Roger Kerin ... [et al.] ; traducción Rebeca Alicia Sánchez López, Jorge Luis Blanco y Correa Magallanes, José Francisco Javier Dávila Martínez ; revisión técnica María EstelaTena Loeza

Kerin, Roger.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill, 2006Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES (10). Location(s): 658.8/MAR.

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2. Marketing / Roger Kerin ... [et al.] ; traducción Rebeca Alicia Sánchez López, Jorge Luis Blanco y Correa Magallanes, José Francisco Javier Dávila Martínez ; revisión técnica María EstelaTena Loeza

Kerin, Roger.

Edition: 7ª ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: México : McGraw-Hill, 2003Availability: Items available for loan: 03. BIBLIOTECA INGENIERÍA PUERTO REAL (8), 07. BIBLIOTECA CIENCIAS SOCIALES (12). Location(s): 658.8/MAR, 658.8/MAR.

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