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1.
Marketing decision-making handbook / David W. Nylen

by Nylen, David W.

Material type: Text Text Publisher: Englewood Cliffs, New Jersey : Prentice-Hall, c1990Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (1). Location(s): 658.8.012.4/NYL/mar.

2.
Fundamentos de dirección de marketing / Joe Kent Kerby, traductor Alvaro Guerra

by Kerby, Joe Kent | Guerra, Alvaro.

Material type: Text Text; Format: print Publisher: Bilbao : Deusto, D.L. 1976Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (1). Location(s): 658.8.012.4/KER/fun.

3.
Dirección de mercadotecnia : análisis, planeación y control / Philip Kotler

by Kotler, Philip.

Edition: 8ª reimp.Material type: Text Text; Format: print Publisher: México : Diana, 1991Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (2). Location(s): 658.8.012.4/KOT/dir.

4.
Dirección de marketing : edición del milenio / P. Kotler... [et al.]

by Kotler, Philip.

Edition: Edición del milenio, 10 ed. Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Publisher: Madrid : Prentice Hall, 2000Availability: Items available for loan: 01. BIBLIOTECA CAMPUS JEREZ (1), 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (2). Location(s): Mer-649, 658.8.012.4/KOT/dir.

5.
Dirección de mercadotecnia : análisis, planeación y control / Philip Kotler

by Kotler, Philip.

Edition: 6ª reimp.Material type: Text Text; Format: print Publisher: México : Diana, 1969 (1973 imp.)Availability: Items available for loan: 01. BIBLIOTECA CAMPUS JEREZ (1). Location(s): Mer-15.

6.
Fundamentos de dirección y administración de empresas / coordinadores María del Mar Fuentes Fuentes, Eulogio Cordón Pozo

by Fuentes Fuentes, María del Mar [coordinador] | Cordón Pozo, Eulogio.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : Pirámide, 2011Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (1). Location(s): 658.3/FUN.

7.
Marketing management / Philip Kotler, Kevin Lane Keller

by Kotler, Philip | Keller, Kevin Lane.

Edition: 14th Global edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Pearson, 2011Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (2). Location(s): 658.8.012.4/KOT/mar.

8.
Casos de dirección de marketing / Coordinadoras, Encarnación González Vázquez, Elisa Alén González

by González Vázquez, Encarnación [coordinador] | Alén González, Elisa [coordinador].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid : Pearson Educación, D.L. 2005Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (1). Checked out (1). Location(s): 658.8/CAS.

9.
Handbook of relationship marketing / Jagdish N. Sheth, Atul Parvatiyar, editors.

by Sheth, Jagdish N | Parvatiyar, Atul.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks : Sage Publications, 2000Other title: Relationship marketing.Availability: Items available for loan: 01. BIBLIOTECA CAMPUS JEREZ (1). Location(s): Mer-944.

11.
Cómo preparar un plan de marketing / John Stapleton, [trad. de la 3a. inglesa]

by Stapleton, John.

Material type: Text Text; Format: print Publisher: Bilbao : Deusto, D.L. 1990Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (1). Damaged (2). Location(s): 658.8/STA/com.

12.
Programación, organización y control de la actividad comercial / autor Antonio Stellatelli

by Stellatelli, Antonio.

Edition: 2a edMaterial type: Text Text; Format: print Publisher: Bilbao : Deusto, 1974Availability: Items available for loan: 01. BIBLIOTECA CAMPUS JEREZ (2). Location(s): Mer-215.

13.
Marketing management / Richard P. Bagozzi... [et al.]

by Bagozzi, Richard P.

Material type: Text Text; Format: print Publisher: Upper Saddle River, New Jersey : Prentice Hall, 1998Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (1). Location(s): 658.8.012.4/MAR.

14.
Marketing strategy and competitive positioning / Graham J. Hooley, John A. Saunders, Nigel F. Piercy

by Hooley, Graham J | Saunders, John A | Piercy, NigelF.

Edition: 2nd. edMaterial type: Text Text; Format: print Publisher: London : Prentice-Hall Europe, 1993Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (1). Location(s): 658.8.012.4/HOO/mar.

15.
Dirección de marketing / Philip Kotler, Dionisio Cámara, Idelfonso Grande

by Kotler, Philip | Cámara, Dionisio | Grande, Idelfonso.

Edition: 8ª ed. act., 2a reimpMaterial type: Text Text; Format: print Publisher: Madrid [etc.] : Prentice Hall, 1999Availability: Items available for loan: 03. BIBLIOTECA INGENIERÍA PUERTO REAL (1), 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (2). Damaged (7). Location(s): 658.8/KOT/dir, 658.8.012.4/KOT/dir.

16.
AMA complete guide to small business marketing / Kenneth J. Cook

by Cook, Kenneth J.

Material type: Text Text; Format: print Publisher: Lincolnwood, Illinois : NTC Business Books, 1993 (1994 printing)Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (1). Location(s): 658.8.012.4/COO/ama.

17.
Marketing management / by Philip kotler and Bernard Dubois

by Kotler, Philip | Dubois, Bernard.

Edition: 6th. edMaterial type: Text Text; Format: print Publisher: Paris : Publi-Union, 1989Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (1). Location(s): 658.8.012.4/KOT/mar Estante cerrado.

18.
Marketing management : analyse, planification, et contrôle / Philip Kotler ; traduit de lÁméricain par Christine Durieux.

by Kotler, Philip | Durieux, Christine, tr.

Edition: 2. éd.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Paris : Publi-Union, c1973Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (1). Location(s): 658.8.012.4/KOT/mar Estante cerrado.

19.
Marketing digital / Marisa Martín Jimenez

by Martín Jimenez, Marisa.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madrid: García Maroto, 2016Availability: Items available for loan: 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (1). Location(s): 658.8/MAR/mar.

20.
Cómo crear una marca : manual de uso y gestión / Jorge David Fernández Gómez,Fernando Labarta Vélez.

by Fernández Gómez, Jorge David | Labarta Vélez, Fernando [coautor].

Material type: Text Text; Format: print ; Audience: Preschool; Publisher: Córdoba : Editorial Almuzara, 2009Availability: Items available for loan: 01. BIBLIOTECA CAMPUS JEREZ (3), 07. BIBLIOTECA CIENCIAS SOCIALES Y JURÍDICAS (1). Checked out (1). Location(s): Manuales - Mer - 39, 658.8/FER/com.

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