| 000 | 01256pam a22003614a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20190731133341.0 | ||
| 008 | 041214s2005 paua b 001 0 eng | ||
| 010 | _a2004029847 | ||
| 020 | _a1591403219 (h/c) | ||
| 020 | _a1591403227 (s/c) | ||
| 020 | _a1591403235 (ebook) | ||
| 040 |
_aUCA-CSJ _cUCA |
||
| 042 | _apcc | ||
| 082 | 0 | 0 |
_a658.8/72 _222 |
| 245 | 0 | 0 |
_aAdvances in electronic marketing / _c[edited by] Irvine Clarke III, Theresa B. Flaherty. |
| 246 | 3 | 0 | _aElectronic marketing. |
| 260 |
_aHershey, PA : _bIdea Group Pub., _cc2005. |
||
| 300 |
_axv, 318 p. : _bill. ; _c27 cm. |
||
| 504 | _aBibliografía. - indices | ||
| 520 | _a"This book addresses Internet marketing and the World Wide Web, and other electronic marketing tools such as geographic information systems, database marketing, and mobile advertising"--Provided by publisher. | ||
| 650 | 0 | _aInternet marketing. | |
| 650 | 0 | _aInternet advertising. | |
| 650 | 0 | _aWorld Wide Web. | |
| 650 | 0 | 4 |
_aInternet _97369 |
| 650 | 0 | 4 |
_aPublicidad en Internet _97368 |
| 700 | 1 |
_aClarke, Irvine, _d1961- |
|
| 700 | 1 |
_aFlaherty, Theresa, _d1968- |
|
| 909 |
_bcsj _c- |
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| 942 | _n0 | ||
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