Principles of modern marketing / Stewart W. Husted, Dale L. Varble, James R. Lowry

By: Husted, Stewart W
Contributor(s): Varble, Dale L | Lowry, James Rolf
Material type: TextText; Format: print Publisher: Boston : Allyn and Bacon, c1989Description: xxvii, 722 p : col. ill ; 28 cmISBN: 0-205-11575-6; 0205115756 :Subject(s): MarketingDDC classification: 658.8
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Item type Home library Call number Status Loan Date due Barcode Item holds
658.8/HUS/pri (Browse shelf) Available   Shelving location | Bibliomaps® PREST. LIBROS 3701218737
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Includes bibliographies and indexes

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